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·
Mar 29, 2023
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6
min read

The Future of Creator Memberships is Here

Why creators are switching to Fourthwall for more control & more revenue
Make more with memberships

Creators want to earn a living doing what they love. But relying solely on ad revenue and sponsorships can be unpredictable, leaving you at the mercy of the algorithm or the next brand deal. First-party subscriptions on Twitch and YouTube can help, but platforms are taking a greater and greater share of creators’ hard-earned revenue. 

We believe creators should create and thrive on their own terms. After spending the last several years building a best-in-class merch platform, we’re excited for the next step, allowing you to better control your livelihood, earn passive income, and delight your community with Fourthwall Memberships.

The ultimate creator memberships platform

We've worked hand-in-hand with streamers, podcasters, Youtubers, and musicians (to name a few) to build a better way to offer memberships.

Screenshot shows the members-only feed for TMG Studios, which is the top podcast in the Comedy category. Comedians Cody Ko and Noel Miller founded the podcast.

Check out some of the key features that make Fourthwall the perfect tool for content creators of all shapes and sizes:

Flexibility to choose a passive or active strategy

One of the biggest challenges for creators is finding balance between all the demands on your time – from creating content to engaging with your community, planning for the future, and more. Fourthwall gives you all the tools you expect from a members-only platform, plus the flexibility to choose a passive or active strategy (or something in between) based on what works best for you. This means offering value to your community doesn’t have to equal burnout for you.

Check out some of the different strategies Fourthwall creators are using for their Memberships here.

Screenshot showing the home page of I Could Murder A Podcast (ICMAP), a true crime podcast with a touch of humor.

Twitch Gifting

Fourthwall gives you tools to build hype and community engagement on stream by running live giveaways of merch and memberships. This not only builds excitement around your brand and drives up to 30% additional revenue, it also allows you and your viewers to share the love and give back to the community.

Discounts for Twitch Subscribers

Want to keep more of your subscription revenue? Fourthwall Memberships offers Twitch subscriber discounts, which incentivize higher tier subscribers to move their support over to Fourthwall. Here, creators keep 95% of their income, versus 70% on Twitch. This means you can earn more revenue while providing even more value to your most loyal supporters.

The screenshot shows the Tiers section that can be found on your homepage. This section promotes the available tiers that your supporters can subscribe to.

Merch x memberships cross-selling

Fourthwall makes it easy to grow your revenue across multiple channels by connecting your shop to your memberships in one experience. Seamlessly promote your memberships to supporters visiting your shop, and encourage members to score some new merch with members-only products and discounts.

Quote from the Creator of RS Chronicles: "Fourthwall's product and membership offering have enabled our viewers to fund the channel and get something awesome in return. In just three months, our revenue has tripled, and we are now empowered to continue doing what we love."

Why creators are switching to Fourthwall

Creators are always looking for ways to grow their brand and take control of their business. Platforms like Patreon and Ko-fi are popular solutions for creators looking to stand up new revenue streams and engage their communities. See how Fourthwall stacks up here.

When we talked to creators about what motivated them to use Fourthwall for their memberships, we hear a few common themes: 

More brand control: Unlike other platforms, we give you full end-to-end control over the experience you offer your members. With custom domains and easy-to-use design tools, you can make sure your homepage and memberships match your brand and personality. Say goodbye to platform.com/yourbrand and hello to yourbrand.com. 

Quote from Twitch creator Killem_Gillam: "I love using Fourthwall Memberships because it provides an all-in-one solution for managing my community and monetizing my content. The custom membership tiers and exclusive perks have helped me grow a loyal fanbase and build my career."

More features: Fourthwall offers a wide range of features that other platforms don't, including promo code support, intro month discounts, members-only products, members-only discounts, top comments, video catalogs, e-commerce upselling, and more. These powerful tools help you earn more revenue, save more time, and engage with your community members in new ways.

Quote from podcast creator ICMAP: "On Patreon, we had some features which allowed us to grow, but Fourthwall took those and expanded on them much more. We were happy to jump ship. Now we have a simple, easy to use site that allows us to connect directly with our members and build a buzzing community."

First-of-their-kind integrations: Our integrations with Twitch and Discord make delighting community members and managing your creative business a breeze. 

The screenshot shows the App Settings page available in the Fourthwall dashboard. You can use integrations with StreamElements, Streamlabs, Twitch Gifting, Twitch subscriber discounts, Instagram, Tiktok, and many others.

Ease and simplicity: Bringing together your homepage, shop, and memberships in one place saves time and eliminates the hassle of having to navigate multiple platforms (for you and your supporters!)

The screenshot shows a unique merch feature available only to your members. The screenshot is from the TMG Studios site.

Ready to get started? Learn more how you can create magic for your community on terms at fourthwall.com/memberships.

Build your brand. On your terms

Learn more about Fourthwall

Watch our quick guide for an overview of features and benefits
Or, check out our help center article.